Making Intellectual Property Work for You – Developing an Effective IP Strategy

Speaker: Andrew Flaxman. Patent Attorney at Haseltine Lake Kempner LLP, SETsquared IP Advisor in Residence

The workshop will detail how to use IP as a valuable company asset.

Covering a variety of intellectual property rights, including:

• patents

• trademarks

• designs

• copyright

• trade secrets

This interactive workshop will give you the knowledge you need to get the most from your IP.

The workshop will cover:

• auditing your own IP

• considering how your competitors’ IP might affect your business

• developing a plan for future IP generation

• monetising your IP

Aimed at those with a basic understanding of IP, who wish to understand how the various rights can be used to protect their ideas, as well as to add value to their company.

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